39 Country Initiative
Eligible locations for the initiative.
39 Country Initiative
Overview
The 39 Country Initiative was first established in 2010 by Professor Paul Beamish as part of his continuous effort to make case studies more accessible and support business education across the world. Since then, institutions and students from 46 countries with per capita GDP of less than $2,000 a year have benefited from free access to thousands of case studies on relevant and timely subjects.
More information on the program can be found here.
How to get started
To join the Ivey Publishing's portion of 39 Country Initiative, eligible institutions must register a 39C administrator. Each institution may register up to five Administrators. Once Administrator accounts are verified they will be able to place orders directly on our website at no charge. All fees will be waived for Ivey products only.
An unlimited number of faculty members at each institution can also register for educator accounts on our website to browse our entire collection, however, the 100% discount on Ivey copyrighted materials will only be applied via the 39C administrator accounts.
To learn more on how to register as a 39C administrator account, visit our 39C initiative FAQ page or contact our Customer Support Team to get assistance.