8 Strategies for Chief Data Officers to Create - and Demonstrate - Value

The CDO role is poorly understood, and incumbents of the job have often met with diffuse expectations and short tenures. There is a clear need for CDOs to focus on adding visible value to their organizations. The authors suggest eight strategies for CDOs to create — and show — value for their companies: assume responsibility for analytics and AI, focus on data products, measure and document results, build relationships with peers and business leaders who get it, focus on data governance, work on creating a data-driven culture even though it’s difficult to show value quickly, build analytics and data infrastructure, and focus on a few key projects of value to stakeholders.