Ashok Leyland: Shattered Dreams, Transformation For Survival (Combined Version)

Kannan Srikanth; Geetika Shah

Product #:ISB-117

Supplier:Indian School of Business

Discipline:General Management

Setting:2013

Details:Case (PDF) • 22 pages • 2018-07-25

Subjects:

Industries:

Fabrication and manufacturing

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Case A & B have also been made available in a combined version.

Learning Objectives

1. To examine the challenges in managing an aggressive vision for growth. 2. To illustrate how a firm’s performance and survival is impacted in a recessionary environment with declining industry factors. 3. To evaluate business turnaround and recovery strategies available to firms operating in challenging economic conditions. 4. To discuss the challenges in implementing and adjusting to tough strategies that would eventually take the firm on a path of recovery.