Bertelsmann - Corporate Structures for Value Creation (B)

Name: Bertelsmann - Corporate Structures for Value Creation (B) (English version)
SKU: IN-S575

Galunic, D. Charles;Hermreck, Immanuel;Moran, Steven

Product #:IN-S575

Supplier:INSEAD

Discipline:Organizational Behaviour/Leadership

Details:Supplemental Case (PDF) • 11 pages • 2004-01-04

Subjects:

Organizational behavior Leadership Corporate governance Internet Change management

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Case B: This case picks up after the ousting of the former CEO of Bertelsmann, following his attempts to push the company forward in its exposure to the capital markets and the extent of corporate synergies. It shows how unforgiving the New Economy could be to dreams of internet driven synergies. It also shows how business unit profitability remains a key concern, and especially as economic conditions change, although ideas for greater cooperation are not lost but re-sized.