<iframe src="https://www.googletagmanager.com/ns.html?id=GTM-PHTV9K7" height="0" width="0" style="display:none;visibility:hidden">
Loading
Skip to Main Content
Product cover image for Disney World & Managing Risk During COVID-19

Disney World & Managing Risk During COVID-19

Stephen Sapp, Abbas Khambati

Product #:W29966
Supplier:Ivey
Discipline:General Management
Setting:United States, 2020
Details:Case (PDF) • 17 pages • 2024-01-08

Subjects:

Risk managementStrategyManagement

Industries:

Media, entertainment, and professional sports

Geography:

North AmericaUnited States
Your Price:$10.54

Purchase this material with a free Educator Account and enjoy more benefits:

  • Free Educator Copy
  • Free Teaching Notes
  • Build your coursepack
  • Discounted academic price

Reeling from the economic effects of closures wrought by the coronavirus pandemic, the Walt Disney Company (Disney) was at a pivotal junction. Even though COVID-19 case counts were rising in Florida, the state government had announced numerous reopening measures and guidelines for theme parks and resorts, indicating the state’s desire for businesses to start returning to “normal.” On May 21, 2020, the Universal Orlando Resort—one of Disney’s major competitors in theme parks—announced that it would be following the guidelines and reopening on June 5, 2020. Consequently, Disney had to decide when and if to reopen its Walt Disney World Resort, also based in Orlando, despite rising case counts.

Learning Objectives

By working through the case and assignment questions, students will have the opportunity to do the following:
  • Assess the inherent risks facing a corporation and the influence of risks related to specific, unexpected events.
  • Assess risks against the competitive landscape and competitors’ actions.
  • Quantify risks against a company’s financial, social, operational, and reputational realities, including environmental, social, and governance criteria.
  • Consider the trade-offs encountered by the decision-maker when faced with the different types of risks as well as the benefits associated with their choice among the different alternatives.
Loading
Case Study: Disney World & Managing Risk During COVID-19 (English version) | Ivey Publishing