Dow and the Circular Economy: Trash to Treasure?

Name: Dow and the Circular Economy: Trash to Treasure? (English version)
SKU: W04C78

Hoffman, Andrew

Product #:W04C78

Supplier:WDI Publishing at the University of Michigan

Discipline:General Management

Setting:Europe, United States

Details:Case (PDF) • 20 pages • 2016-03-23

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Erica Ocampo, sustainability and advocacy manager at The Dow Chemical Company, is getting ready to present her report on the pilot Energy Bag program to her boss. The waste-to-energy program has been met with success in converting plastics to energy, but Ocampo is wondering how she can take the project a step further and truly make Dow a participant and leader in the circular economy. Students are asked to identify with Ocampo and develop a plan of action for the company.

Learning Objectives

After reading and discussing this case, students should be able to: 1.) Explain the concept of the circular economy. 2.) Identify why Dow is applying a long-term approach to sustainability. 3.) Describe what a pilot program is and why it was important for Dow implement such a program.

Dow and the Circular Economy: Trash to Treasure?

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Learning Objectives