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Product cover image for Drinkotec: Changing A Company, Changing A Life (B): Taking The Leap

Drinkotec: Changing A Company, Changing A Life (B): Taking The Leap

Pulcrano, Jim;Bedin, Giancarlo Luchetta;Mamidi, Srinivas Reddy (Srini);Rozhkovskiy, Anton;Walden, Bakel

Product #:IMD-7-2487
Supplier:IMD
Discipline:Entrepreneurship
Setting:Switzerland, 2015-2023
Details:Case (PDF) • 8 pages • 2023-08-17 (Rev: 2023-07-12)

Subjects:

Entrepreneurship

Industries:

Goods, trade, and consumer services

Geography:

SwitzerlandEurope
Your Price:$10.54

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The deal is closed; Franck-Erik Flegbo and Cyril Le Terrien become the owners of Drinkotec but discover that the existing team doesn’t really have the capabilities or culture to innovate. The Covid-19 pandemic hits, and they discover that their customers need Drinkotec’s help.

Learning Objectives

Creating a new culture
Leading change
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Case Study: Drinkotec: Changing A Company, Changing A Life (B): Taking The Leap (English version) | Ivey Publishing