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Gordon Biersch

Grousbeck, H. Irving; Snedeker, L.A.; Snedeker, Lee Anne; Mansour, Nick J.

Product #:E002
Supplier:Stanford University
Discipline:Entrepreneurship
Setting:California
Details:Case (PDF) • 26 pages • 2004-03-26

Subjects:

Entrepreneurship

Industries:

Goods, trade, and consumer services

Geography:

CaliforniaUnited States
Your Price:$11.64

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Reviews the start-up and growth of Gordon Biersch, a brewpub chain. As the case ends, the founders want to roll out the concept nationally and are considering the issues of organizational design and financing. They are also considering selling a majority stake to one investor.

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Case Study: Gordon Biersch (English version) | Ivey Publishing