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Product cover image for JetBlue Airways IPO Valuation

JetBlue Airways IPO Valuation

Schill, Michael J.;Owen, John;Monroe, Garth;Cui, Cheng

Product #:UVAF1415
Supplier:Darden Business School
Discipline:Finance
Details:Case (PDF) • 19 pages • 2003-08-20 (Rev: 2017-08-03)

Subjects:

Finance and investing

Industries:

Transportation and distribution
Your Price:$9.71

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This case examines the April 2002 decision of JetBlue management to price the initial public offering of JetBlue stock during one of the worst periods in airline history. The case outlines JetBlue's innovative strategy and the associated strong financial performance over its initial two years. Students can value the stock and take a position on whether the current $22 to $24 per share filing range is appropriate. The case is designed to showcase corporate valuation using discounted cash flow and peer-company market multiples. A short video clip is available to registered faculty.

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Case Study: JetBlue Airways IPO Valuation (English version) | Ivey Publishing