Job Crafting at Burt's Bees

Job designs are typically created by managers for employees. But employees are often motivated to make changes to their formal job designs to customize a more desirable experience for themselves at work. The concept of "job crafting" captures these changes. This case describes how four employees at Burt's Bees Inc. crafted their formal job designs to better align their jobs with their individual motives and strengths. The stories illustrate several ways in which employees may go about crafting their jobs and how individuals and organizations may benefit from job crafting.