KA SHUI: 数字化转型 Ka Shui: Digital Transformation (Simplified Chinese version)
Chi Hung Ng, Yuen Wing Catherine Wong, Chun Ho Wu, Hoi Yan Lam, Chun Man Kwok, Yee Lok Yvonne Li
Product #:W36480
Supplier:Ivey
Discipline:Operations Management, Strategy
Setting:China, 2021
Industries:
Your Price:$10.54
Purchase this material with a free Educator Account and enjoy more benefits:
- Free Educator Copy
- Free Teaching Notes
- Build your coursepack
- Discounted academic price
Learning Objectives
- 描述在原始品牌制造业务中实施数字化的挑战;
- 解释工业4.0在原始品牌制造业务中的作用,包括贡献和局限性;
- 评估重振公司原始品牌制造业务的潜在机会。
This case can be used as part of course modules on operations strategy, technology management strategy, or digital transformation at the senior undergraduate, graduate, and post-graduate levels. It can also be used for in-house management training to examine a company’s technology development and implementation strategy and identify ways to achieve its goals. This case offers students the opportunity to examine the dilemmas faced by a company undertaking a digital transformation of its original brand manufacturing business and to make forward-looking decisions to address these dilemmas. After working through the case and assignment questions, students will be able to do the following:
- describe the challenges of implementing digitalization in an original brand manufacturing business;
- explain the role of Industry 4.0 in an original brand manufacturing business, including its contributions and limitations; and
- assess potential opportunities for reinvigorating a company’s original brand manufacturing business.