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Product cover image for Measuring Price Promotion Effects - An Econometric Exercise in Measuring the Impact of Marketing Decision Making - Student Spreadsheet

Measuring Price Promotion Effects - An Econometric Exercise in Measuring the Impact of Marketing Decision Making - Student Spreadsheet

Wertenbroch, Klaus

Product #:IN-S415
Supplier:INSEAD
Details:Supporting Material (Spreadsheet) • 221 kB • 2006-03-01
Your Price:$9.71

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Student spreadsheet for INS413.

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Supporting Material: Measuring Price Promotion Effects - An Econometric Exercise in Measuring the Impact of Marketing Decision Making - Student Spreadsheet (English version) | Ivey Publishing