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Product cover image for Netdynamic Consulting Inc.: Managing ERP Implementation at SodaStream Canada

Netdynamic Consulting Inc.: Managing ERP Implementation at SodaStream Canada

Ting Li, Derrick Neufeld, R. Chandrasekhar

Product #:W36207_P
Supplier:Ivey
Discipline:Entrepreneurship, Information Systems
Setting:Canada, 2021
Details:Case (PDF) • 7 pages • 2024-09-18
Your Price:$9.71

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In late 2019, the Mississauga, Ontario–based NetDynamic Consulting Inc. (NetDynamic) faced intricate challenges related to aligning and standardizing enterprise resource planning (ERP) processes on a global scale in a large multinational enterprise while simultaneously safeguarding the distinctive operational nuances specific to each of the company’s local subsidiaries.

NetDynamic had undertaken the challenge of integrating the operations of its client, SodaStream Canada, into a unified ERP system. SodaStream Canada was a subsidiary of SodaStream International Ltd. (SodaStream), headquartered in Israel. While SodaStream was part of the food and beverage multinational PepsiCo Inc. (PepsiCo), it was also a multinational in its own right, with 10 global subsidiaries under its purview. NetDynamic’s leaders needed to make crucial decisions regarding how to roll out the new ERP system, how to efficiently address end-user concerns, and how to learn from the ongoing integration to serve future clients better.

Learning Objectives

This case can be used in a core information systems course, or in entrepreneurship or international business electives, at either the undergraduate or the MBA level. The case presents students with the opportunity to do the following:
  • Examine the historical evolution of ERP systems and their integral role in corporate operations.
  • Analyze the balance between standardization and customization in multinational ERP implementations.
  • Evaluate the pros and cons of different approaches to ERP implementation.
  • Describe the dynamics of alliance partnerships and the criteria that govern partner selection.
  • Assess the strategic leverage that service providers can harness from successful projects.
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Case Study: Netdynamic Consulting Inc.: Managing ERP Implementation at SodaStream Canada | Ivey Publishing