Orix Geoscience: Scaling Up Employee Engagement

Name: Orix Geoscience: Scaling Up Employee Engagement (English version)
SKU: 9B18C047

Martha L. Maznevski; Ramasastry Chandrasekhar

Product #:9B18C047

Supplier:Ivey

Discipline:Entrepreneurship, Organizational Behaviour/Leadership

Setting:Canada, 2016

Details:Case (PDF) • 10 pages • 2018-11-09

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The co-founder of a geological consulting start-up was taking an unconventional approach to employee motivation by using non-salary enticements (e.g. retreats) as tools to drive employees' engagement with the company. The approach ran contrary to not only long-standing human resources practices but also to the preferences of the company's own employees. But that approach had only been tested in a small setting so far. Would it work as the company scaled up in size to become a larger organization?

Learning Objectives

The case can be used in an undergraduate or graduate-level course on organizational behaviour or human resources management. It serves well as an introduction to motivation, its relationship with incentives, and its relationship with performance and growth in fast-changing industries and companies. After working through the case and assignment questions, students will be able to

identify the role of different types of incentives in motivating employees, as well as their interactive effects, and
highlight some emerging practices around employee retention and employee engagement.

Orix Geoscience: Scaling Up Employee Engagement

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Learning Objectives