<iframe src="https://www.googletagmanager.com/ns.html?id=GTM-PHTV9K7" height="0" width="0" style="display:none;visibility:hidden">
Loading
Skip to Main Content
Product cover image for Pagoda: The Choice Between Environmental Responsibility and Financial Performance

Pagoda: The Choice Between Environmental Responsibility and Financial Performance

Yaozhou Zheng, Shilu Liang, Quanyan Wang, Miao Cui, Aijin Ran, Shuwen Li

Product #:W44851
Supplier:Ivey
Discipline:Strategy, Sustainability
Setting:China, 2024
Details:Case (PDF) • 15 pages • 2025-08-20

Subjects:

Leadership and managing peopleStrategyManagement

Industries:

Agriculture sector

Geography:

ChinaAsia
Your Price:$10.54

Purchase this material with a free Educator Account and enjoy more benefits:

  • Free Educator Copy
  • Free Teaching Notes
  • Build your coursepack
  • Discounted academic price

Shenzhen Pagoda Industrial (Group) Corporation Ltd. (Pagoda), established in 2001 and listed on the Hong Kong Stock Exchange in 2023, was a nationally recognized key enterprise in agricultural industrialization. Guided by its business strategy, Pagoda fulfilled its environmental responsibilities by fostering a green organizational identity, driving continuous green innovation, maintaining a green reputation, and striving to build a sustainable ecological industry chain that spanned from cultivation to retail. However, with increasingly stringent environmental, social, and governance information disclosure requirements, Mr. Yu, chair of Pagoda, faced a critical dilemma. How could Pagoda strike the right balance between financial performance and environmental responsibilities?

Learning Objectives

This case is intended for undergraduate- and graduate-level courses on ESG (Environmental, social, and governance) and corporate ethics and social responsibility or for a module focusing on environmental protection in ESG governance. After completion of this case, students will be able to accomplish the following objectives:
  • Understand the concept of corporate environmental responsibility and the factors that drive it.
  • Master the key pathways for implementing corporate environmental responsibility.
  • Explore the relationship between corporate environmental responsibility and corporate financial performance and how sustainability goals can be integrated into financial performance.
  • Discuss the impact of corporate environmental responsibility on a company’s sustainability performance.
Loading
Case Study: Pagoda: The Choice Between Environmental Responsibility and Financial Performance (English version) | Ivey Publishing