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Product cover image for Safe Boat Trip Ltd.: Launching the Flying Ferries

Safe Boat Trip Ltd.: Launching the Flying Ferries

Joshin John; Neetha J. Eappen; Sushil Kumar

Product #:9B17D015
Supplier:Ivey
Discipline:Entrepreneurship, International Business, Operations Management
Setting:India, 2016
Details:Case (PDF) • 9 pages • 2017-09-25

Subjects:

Project managementBusiness managementEntrepreneurshipInternational businessOperations and supply chain management

Industries:

Construction and engineering

Geography:

IndiaAsia
Your Price:$10.54

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Safe Boat Trip Private Limited (Safe Boat Trip) of Kerala, India, is planning to launch a hydrofoil ferry service connecting the Port of Kochi, India, with two other ports in the state of Kerala by August 2016, to benefit from the tourism potential of the season in Kerala. The managing director has asked the principal superintendent of Safe Boat Trip to prepare a project plan for the boats to be commissioned into service, following approval from the Indian Register of Shipping (IRS). The principal superintendent must also carry out a break-even analysis of the project investment. With these challenges before him, the superintendent must set out to devise a solid plan of action before the company’s next meeting.

Learning Objectives

This case is suitable for an MBA program in a first-year course on operations management or a second-year course on project management. It provides students with practical and managerial orientation to construction- and manufacturing-related projects. The case gives students the opportunity to:
  • Understand and apply project management concepts in the context of the marine tourism industry.
  • Prepare a project plan manually or using project management software (e.g., Microsoft Project).
  • Understand the concepts of work breakdown structure, precedence relationship among activities, drag, slack (float) time, and critical path.
  • Conduct a break-even analysis of a proposed investment, recognizing the various costs involved.
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    Case Study: Safe Boat Trip Ltd.: Launching the Flying Ferries (English version) | Ivey Publishing