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The Kellogg Company: Fighting Labour Unrest

Saurabh Bhattacharya, Arpita Agnihotri

Product #:W30015
Supplier:Ivey
Discipline:Human Resource Management, Organizational Behaviour/Leadership
Setting:United States, 2021
Details:Case (PDF) • 13 pages • 2023-07-21

Subjects:

Organizational cultureOrganizational behavior

Industries:

Fabrication and manufacturing

Geography:

North AmericaUnited States
Your Price:$10.54

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In December 2021, Steven Cahillane, chief executive officer of The Kellogg’s Company, was facing worker unrest and a union strike. After several rounds of discussion between the workers' union and management, an amicable settlement could not be reached related to abolishing the two-tier pay system that Kellogg's introduced in 2015. After negotiations unfolded and management and the union still could not reach a conclusion, the union launched a strike on October 7, 2021. How could Cahillane improve relations with the workers' union? How could he bring the strike to an end? Does Kellogg’s management have more bargaining power than workers?

Learning Objectives

The case is intended for undergraduate- and graduate-level courses on industrial relations, organizational behaviour, and strategic human resource management. After working through the case and assignment questions, students will be able to:
  • Critically analyze reasons for workers’ union strikes and their appropriateness.
  • Examine ways to enhance the labour-management relationship.
  • Explore workers’ and management’s bargaining power.
  • Evaluate alternatives for reaching a settlement with workers.
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Case Study: The Kellogg Company: Fighting Labour Unrest (English version) | Ivey Publishing