Vol de Nuit: The Dream of the Flying Car at Lemond Automobiles SA

Name: Vol de Nuit: The Dream of the Flying Car at Lemond Automobiles SA (English version)
SKU: IN-S526

Loch, Christoph H.;Svenja, Sommer

Product #:IN-S526

Supplier:INSEAD

Discipline:Operations Management

Setting:Europe

Details:Case (PDF) • 15 pages • 2005-09-01

Subjects:

Change management Strategic planning

Geography:

Europe

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$9.71

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The case describes the development of a radically new product within a large automobile company. It illustrates the difficulties encountered by the development team, both technically and concerning the organizational conflicts arising due to competition for resources, differing views of strategic priorities, internal resistance and insufficient relationship management with internal and external partners.