Wakaliwood: The Hollywood of Uganda
Marcus M. Larsen; Rebecca Namatovu
Product #:9B20M184
Supplier:Ivey
Discipline:Entrepreneurship, General Management, International Business
Setting:Uganda, 2020
Your Price:$10.54
Purchase this material with a free Educator Account and enjoy more benefits:
- Free Educator Copy
- Free Teaching Notes
- Build your coursepack
- Discounted academic price
Learning Objectives
- discuss the various challenges and opportunities of operating in the informal economy;
- analyze various strategies in the context of high uncertainty and resource constraints;
- understand how frugal innovation can be developed and diffused; and
- analyze the dynamics of creative industries in developing countries.