ZOLOZ: Biometric Identification Technology Empowering Digital Transformation

Name: ZOLOZ: Biometric Identification Technology Empowering Digital Transformation (English version)
SKU: W32605

Shaoxuan Liu, Hubert Pun

Product #:W32605

Supplier:Ivey

Discipline:General Management

Setting:China, 2018

Details:Case (PDF) • 6 pages • 2023-05-08

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ZOLOZ, a biometrics platform within the Chinese technology provider Ant Group, served more than one hundred million overseas users with its advanced biometrics identification technology. In 2018, ZOLOZ’s general manager was appointed to promote the company’s facial recognition technology overseas, extending the company’s global ambitions. ZOLOZ aimed to not only increase its user base but also promote the growth of electronic Know Your Customer (e-KYC) processes. The company successfully expanded to the Philippines and planned to enter other Southeast Asian countries, helping users open accounts remotely. ZOLOZ’s general manager needed to decide how it could continue to expand the use of facial recognition technology to the rest of Southeast Asia.

Learning Objectives

This case is suitable for strategy and operations management courses, especially those focused on innovation and disruptive technology, for undergraduate- and graduate-level courses. After working through the case and assignment questions, students will be able to do the following:

Describe the evolution of identification technology.
Describe the challenges of traditional identification technology and how biometric identification technology addresses these challenges.
Describe the key factors to consider when expanding biometric identification technology abroad.

ZOLOZ: Biometric Identification Technology Empowering Digital Transformation

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Learning Objectives