85th Annual Meeting of the Academy of Management
Join Ivey Publishing at the 85th Annual Meeting of the Academy of Management
Register for a free educator account:
Meet Candis McInnes, Violetta Gallagher, and Alejandro Garcia in the exhibit area to learn more about:
- Institutional Licensing Models
- Building Coursepacks
- Publishing with us
- Case writing and teaching workshops
Featured Materials:
Accounting
1. Fly Ash Brick Project: Feasibility Study Using CVP Analysis – S.K. Mitra; Shubhra Hajela
2. BNL Stores – Vaughan S. Radcliffe; Paul Cruz
3. Lakeshore Tea Company: Merchandising Operations – Ian Dunn; Martin Eidenberg
Communications
1. Mircom Technologies Ltd.: Responding To A Ransomware Attack (A) – Robert D. Austin; Laurel C. Austin; R. Chandrasekhar
2. Boldly Go: Character Drives Leadership at Providence Healthcare – Mary Weil; Chitra P. Reddin
3. Dr. Amita Joshi at Samuel Drugs Limited – Anup K. Singh; Abhinav Gupta
Economics & Public Policy
1. Sri Lanka’s Macroeconomic Crises: The Tale of Twin Deficits – Preeta George, Monika Gupta
2. Zentein Nutrition Inc: Raising the Bar – Ian Dunn; Rula Al Halbouni
3. iD Fresh Food: Scripting a Fresh Story – Tulsi Jayakumar
Entrepreneurship
1. Farm Electronics: The Business-to-Business Marketing Dilemma – Aditya Billore
2. Fly Ash Brick Project: Feasibility Study Using CVP Analysis – S.K. Mitra; Shubhra Hajela
3. Blue Apron: Disruption in the U.S. Food Industry? – Arpita Agnihotri; Saurabh Bhattacharya
Finance
1. Harley-Davidson Inc.: Dividend Discount Valuation – Craig Dunbar; Felipe Restrepo
2. The $85.4 Billion Merger of AT&T and Time Warner: Valuation Analysis – Xiaokang Zhao; Zhichuan (Frank) Li
3. F. Mayer Imports: Hedging Foreign Currency Risk – Wallace Fan
General Management
1. CavinKare’s Indica Easy: Launching Shampoo Hair Colour – Renuka Kamath, ShabbirHusain R.V.
2. Blue Apron: Disruption in the U.S. Food Industry? – Arpita Agnihotri; Saurabh Bhattacharya
3. Lululemon Athletica: Driving Global Growth – Heechun Kim
Human Resource Management
1. Yes Bank: AI or Human Connection for Talent Management? – Anuradha Mukherji, Jyotsna Bhatnagar
2. Fintech Solutions: Under Pressure – Julie Gosse, Kartik Rao
3. Elon Musk: In Need of Responsible Human Resource Management Practices At Twitter – Arpita Agnihotri, Saurabh Bhattacharya
Information Systems
1. Broadband-X: Enterprise Resource Planning Implementation – Mustafa Fatih Yegul
2. McCormick & Co.: Deploying Artificial Intelligence in New Product Development – Darren Meister, Ramasastry Chandrasekhar
3. Volkswagen Group: Adapting in the Age of AI – Ning Su; Yulin Fang; Duan Yang
International Business
1. Burger King: Developing a Marketing Mix for Growth – Fabrizio Di Muro
2. Farm Electronics: The Business-to-Business Marketing Dilemma – Aditya Billore
3. Fly Ash Brick Project: Feasibility Study Using CVP Analysis – S.K. Mitra; Shubhra Hajela
Management Science
1. LenDenClub: New Product Development in the Digital Space – Rajeev Kumra
2. Ecotricity: An Optimal Investment Decision for Electric Highway Expansion – Magesh Nagarajan; Kanaka Balasubramanian; Jagannadha Tamvada
3. Apoorva: A Facility Location Dilemma – Debmallya Chatterjee; Amol S. Dhaigude
Marketing
1. GreedyGame: Leveraging Online-Gaming for Brand Storytelling – Ashita Aggarwal; Suraj Commuri; Ankit Rawal
2. CavinKare’s Indica Easy: Launching Shampoo Hair Colour – Renuka Kamath, ShabbirHusain R.V.
3. Gillette Takes a Stand: Toxic Masculinity and #thebestmencanbe – Stefanie Beninger; Karen Robson
Operations Management
1. Dell: Roadmap of a Digital Supply Chain Transformation – Inma Borrella, Maria Jesus Saenz, Elena Revilla
2. IKEA: Becoming a Circular Business – Matthew Wilson, Kerstin Heilgenberg
3. Agarwal Automobiles: Fuel Station Forecasting and Inventory Management – Saurabh Chandra; Aditya Agarwal; Sanjay C. Choudhari
Organizational Behaviour/Leadership
1. Ratan Tata: Ethical Leadership – Ashok Dua; Sumita Rai
2. Fintech Solutions: Under Pressure – Julie Gosse, Kartik Rao
3. Managing Up (B): Jada – Karen MacMillan
Strategy
1. Ford Motor Company: Struggle in India – Sudhir Naib
2. PepsiCo Inc.: Establishing a Role in a Sustainable Society – Michael Valente
3. iD Fresh Food: Scripting a Fresh Story – Tulsi Jayakumar
Sustainability
1. IKEA: Becoming a Circular Business – Matthew Wilson, Kerstin Heilgenberg
2. PepsiCo Inc.: Establishing a Role in a Sustainable Society – Michael Valente
3. iD Fresh Food: Scripting a Fresh Story – Tulsi Jayakumar
Additional Resources
The Case Project Guide: How to Write a Great Business Case as a Class Project
Creating Engagement with Case Teaching: Theory, Practice, and Immersion
Case Study Explores a Disruptive New Model in Business Education
How to Analyze a Case Study in Business (Best Practices)
PDW Workshops
The Power of Comics: Writing & Teaching Sensitive Topics with Visual Stories
Facilitated by Yasser Rahrovani and Rob Austin
Sunday, July 27 from 13:30 to 14:15 CEST
Bella Center: Hall B-B1-m5
Case and Digital Learning Highlights
Case Study
VCayr: Managing Sexual Harassment
DLE
VCayr: Managing Sexual Harassment | Review 360
The Academic Triangle: How Teaching, Research, and Case Writing Intersect
Friday, July 25, 2025 15:00-16:30 CEST
Bella Center: Hall B- B2-m7
Case Highlights
Machine Learning Bias: Algorithms in the Courtroom
Learning Machine Learning: A Hands-On Comparison of SML, UML, AND RML
Robots on Patrol and on Plates: Contrasting Tales of Deployment
Toters Delivery: Culture Driving Performance
TAQA Snacks: Impact, Resilience, and Profitability
Plastc Lab: Changing Mindsets or Changing Business Model
Nadeera: Technology Driving Sustainability
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